— IN-HOUSE

Stop & Shop

— ROLE

Art Direction

Graphic Design

Production

At Stop & Shop, a grocery giant in the Northeast, I honed my skills as a junior art director. I cranked out eye-catching visuals for everything from print ads to in-store signage and social media. Conceptualizing campaigns, I handled production from start to finish for all my assets. Collaboration was key – I supported senior art directors, interacted with the circular design team, and worked closely with copywriters, photographers, and more.

Being on set in the internal photography studio was my jam. There, I conceptualized, directed, and even styled shoots for Stop & Shop's private brand ads across various platforms. Watching my ideas come to life, from sketches to layouts and final execution, was incredibly rewarding.